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Amazon announces a new cloud gaming service, Luna


Amazon has announced that starting today, customers in the U.S. can request early access to Amazon Luna; a new cloud gaming service designed for instant play. As the press release reads, with Luna and the scale and capability of Amazon Web Services (AWS), it’s easy to stream high-quality, immersive games.

Players can enjoy Luna games on their favorite devices without lengthy downloads or updates, expensive hardware or complicated configuration. They can even start playing on one screen and seamlessly pick up and continue on another. At launch, Luna will be available on Fire TV, PC, and Mac as well as on web apps for iPhone and iPad, with Android coming soon.

Marc Whitten, Vice President, Amazon Entertainment Devices and Services, said:

“We created Luna to make it easy to play great games on the devices customers already own and love. It’s Day One for Luna—we are excited to work with gamers, streamers, and publishers like Ubisoft and Remedy Entertainment to build a great gaming experience for everyone.”

Players can subscribe to the Luna+ game channel, which offers a growing library of games to play on Fire TV, PC, and Mac, or through web apps on iOS, with Android coming soon. During early access, Luna+ will include action games like Resident Evil 7, Control, and Panzer Dragoon; adventure games like A Plague Tale: Innocence and The Surge 2; platformers like Yooka-Laylee and The Impossible Lair and Iconoclasts; and fan favorites like GRID, ABZU and Brothers: A Tale of Two Sons. Luna+ will be offered at an introductory price of $5.99/month during the early access period, with more titles to be added over time. Additionally, Luna+ subscribers can play on two devices simultaneously and get resolutions of 4K/60fps for select titles.

Amazon also announced a new gaming channel with leading global video game publisher Ubisoft, available directly through Luna. Players who subscribe to this channel will have access to their favorite Ubisoft titles in up to 4K resolution, mobile gameplay, and access to new titles when the channel launches like Assassins Creed Valhalla, Far Cry 6, and Immortals Fenyx Rising the same day they release. This is the first of multiple Luna game channels in development, where customers can play games from their favorite publishers and genres.

Chris Early, SVP of Partnerships and Revenue, Ubisoft, added:

“We’re proud to be working alongside Amazon on Luna, utilizing the power of cloud gaming to provide our players with another way to access our games, wherever they are. Ubisoft’s channel on Luna will allow players to experience our new releases along with many of our catalog games, while enjoying player-friendly features like Alexa and Twitch integrations.”

Customers can play Luna with a keyboard and mouse, a Bluetooth game controller, or the new Luna Controller with Cloud Direct technology. Luna Controller is Alexa-enabled and connects directly to the cloud to effortlessly control your game, featuring a multiple-antenna design that prioritizes un-interrupted wifi for lower latency gaming. In fact, our testing showed a reduction in roundtrip latency when playing Luna Controller with Cloud Direct vs. Luna Controller via Bluetooth, with reductions of between 17 to 30 milliseconds among PC, Fire TV, and Mac. Because the Luna Controller connects directly to cloud servers, players can easily switch between screens—such as Fire TV to mobile phone—without additional pairing or configuration changes. Luna Controller is available at an introductory price of $49.99 during the early access period.