EA claimed – a while back – that the F2P model is the way to go. Unfortunately, though, this model did not work out for Warhammer Online: Wrath of Heroes, a F2P MMORPG that was in open beta and will be shut down on March 29th. The bad news of Warhammer Online’s cancellation were posted today on the game’s official website by its producer, James Casey.
As Casey said:
“As a producer for this game from the start, I am proud of the hard work and effort that made the game possible and I feel sad that it is not able to carry on. I think we created something special and I would not trade the time creating it or playing it (on all those Friday Fight Fests and anonymously almost every day) for anything. “
But why is the game being shut down? Apparently Mythic will be focused on mobile games. According to EA, Mythic as a studio is undergoing a paradigm shift as we shift our focus to mobile.
“As part of this pivot, we had to make a few changes and reallocate resources to support this new direction. As such, we took a long look at Wrath of Heroes and despite its strong IP, gameplay, and community support; we decided not to continue the service past its Beta and instead concentrate those resources on our new endeavors.”
It’s funny, but if EA believed that F2P is the future for all of its franchises then how come this project gets canned?
Warhammer Online: Wrath of Heroes was launched in Beta just over a year ago. Back then, the game was descripted as a title with instant playability of battles that last for an intense 15 minutes, a small download size and no cost to enter, and as a game that could scratch the competitive PvP itch for gamers of any type.
Guess EA’s and Mythic’s bold words didn’t materialize after all.