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Ubisoft: “PC gamers are important to us, and we’re committed to addressing their needs”

Okay everyone, this isn’t an April’s fools joke. No seriously, it is not. Ubisoft has joined Open Gaming Alliance and claimed that PC gamers are important to it. Not only that, but the French company is comitted to understanding and addressing PC gamers’ needs. Oh, and that’s not a joke.

As Ubisoft consumer and marketing director Sandrine Caloiaro said in a statement.

“PC gamers are important to Ubisoft, and we’re committed to better understanding and addressing their needs and to continually improving our relationship with them. By joining the OGA, we’re able to glean gamer insights from their research, learn from best practices in our industry, and contribute to the group’s upcoming initiatives.”

For what is worth, we asked Ubisoft whether it would be interested in some tech interviews for a number of its titles, to which we got the following reply.

“We’ll be doing fewer and more selective interviews this year.”

Now while this is not – at least yet – a straight forward “No”, we don’t know whether or not that’s what Ubisoft means by claiming that it will understand and address PC gamers’ needs, but there you have it.

But then again, Ubisoft has always been acting strange when it came to interviews. For example, last year the French company agreed for a Q&A interview regarding Assassin’s Creed: Unity instead of Far Cry 4. Ironically – and as you already know by now – Far Cry 4 was better optimized than Assassin’s Creed: Unity. So normally, our Far Cry 4 Tech Interview should be given the green light and not the other way around.

But anyway, it will be interesting now to see whether Ubisoft’s PC titles will be better optimized than all the previous ones. And by optimized we mean… you know… optimized. And not downgraded!