Starbreeze and Behaviour Digital announced today that the highly anticipated asymmetrical horror game Dead by Daylight has sold more than 270.000 units during its first week since release, subsequently recouping Starbreeze development cost and beyond.
Bo Andersson Klint, Starbreeze Studios CEO, said:
” We couldn’t be happier to release Dead by Daylight as our first publishing partnership together with Behaviour. With this launch, we’ve proven that the concept we’ve developed with our own PAYDAY-franchise, can be replicated and utilized for other games. Taking the game to different events and seeing it on the top 5 most streamed titles on Twitch has been a thrill and a real ticket to the games success as a spectator friendly game. We look forward to seeing the game evolve and thrive in the community.”
Rémi Racine, CEO of Behaviour Interactive, added:
“Our partnership with Starbreeze has been a great fit from the get go, they believed in our vision and gave us the creative freedom and support needed to make a massive statement out of the gate. Behaviour Digital is a new studio where we invest in our own future, with Dead by Daylight being our first release, we couldn’t be prouder; we have been developing concepts around this theme for many years now and it’s great to trail blaze in this space. From the beginning, we conceived Dead by Daylight to be a community focused game, but the engagement from our players has been fantastic.”
Dead by Daylight is described as both an action and survival horror multiplayer game in which one crazed, unstoppable killer hunts four survivors through a terrifying nightmarish world in a deadly game of cat and mouse.
John is the founder and Editor in Chief at DSOGaming. He is a PC gaming fan and highly supports the modding and indie communities. Before creating DSOGaming, John worked on numerous gaming websites. While he is a die-hard PC gamer, his gaming roots can be found on consoles. John loved – and still does – the 16-bit consoles, and considers SNES to be one of the best consoles. Still, the PC platform won him over consoles. That was mainly due to 3DFX and its iconic dedicated 3D accelerator graphics card, Voodoo 2. John has also written a higher degree thesis on the “The Evolution of PC graphics cards.”
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The power of keeping development costs down and right pricing your game. at $20 I’m pretty sure they got more than 3x the people who would have paid $60. But good for them, that means they can look forward to decent profit hopefully. Now they have the security to make their next game, or possibly port this one to xbox or ps4. Getting to break even from PC sales alone gives you a lot more flexibility than some big budget titles
Gosh, stop being so reasonable!
why is this game a success and evolve such a failure they both have the same type of game play some one is a monster vs a group of other people.maybe because the showed evolve to much and killed its hype?
Evolve died because it was built around dlc. When the dlc is announced before the base game, that’s bad. 2 season passes.
i get the dlc but this game is build on no dlc one map it seams.i just think people are desprate for a new game and there is nothing else out right now thats why it did well.
Because horror movies and less TF2 at a very cheap price.
Because Evolve more than a year after it’s release is still priced double the cost of Dead by Daylight. I think many gamers don’t believe in paying full price for a multiplayer only game. The exception being battle front, but that sold of the strength of its license, something an new IP can never do. Even though a good amount would probably touch a single player campaign once before jumping in multiplayer, they still will resent paying $60 that is multiplayer only
its still the same type of game players vs 1 monster a worse clone if you will.
i still say its because there is nothing out is the reason its doing well if it came out where any later it wouldnt have even took off.
It’s popular on twitch so that’s one reason because i’ve seen this and i tought it was pretty bad, retarded and buggy actually. Keep promoting bad games guys!
Looking at that game and considering buying it.
hopefully they support it more by adding more killerz