Ninja Theory has issued a press release, announcing that its latest indie title, Hellblade Senua’s Sacrifice, has sold 500K units in 3 months. According to the press release, the game has generated over $13m in revenue and about half of its sales are coming from the PC.
The game’s sales puts it beyond breakeven and into profit. Ninja Theory claimed that it predicted this would have taken 6 months to achieve, and not 3 months. Ninja Theory has also revealed that the game’s development took 3 years and with an average team size of 20.
Tameem Antoniades, Ninja Theory’s Co-founder and Chief Creative Ninja, said:
“The escalating stakes in the AAA retail publishing model has killed off countless independent studios like us, many smaller publishers, and is now straining even the largest of publishers. This isn’t survival of the fittest but a routing of the creative base upon which this industry was built.
The future isn’t written and we don’t believe that the writing is on the wall. AAA will always exist but we need strong alternatives as well.
Three years ago we announced our intention to find a way to do our best work outside of the AAA retail model and have openly documented the journey in our thirty development diaries.
The final step is to share our commercial model and digital sales data for the benefit of other developers. The more data we have for alternative business models, the more developers can take informed commercial and creative risks. For the benefit of our beloved medium, we’d like to encourage other developers to share their own data as well wherever possible.
Thank you to everyone who has supported us and made Hellblade: Senua’s Sacrifice a commercial and creative success.”
Ninja Theory has also released the final developer diary for Hellblade Senua’s Sacrifice, and you can watch it below!
John is the founder and Editor in Chief at DSOGaming. He is a PC gaming fan and highly supports the modding and indie communities. Before creating DSOGaming, John worked on numerous gaming websites. While he is a die-hard PC gamer, his gaming roots can be found on consoles. John loved – and still does – the 16-bit consoles, and considers SNES to be one of the best consoles. Still, the PC platform won him over consoles. That was mainly due to 3DFX and its iconic dedicated 3D accelerator graphics card, Voodoo 2. John has also written a higher degree thesis on the “The Evolution of PC graphics cards.”
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Good Job Ninja Theory. You are one of the publishers which people respect!!
Interesting statement there from Ninja Theory. They’re sounding a bit like CD Projekt Red but thankfully without the same holier than thou smugness and hypocrisy.
If your good, your good. No need to feign humility. The fact that some of y’all want CD Project Red or other for profit companies to pretend to care about you is beyond dumb.
Not knowing the difference between ‘your’ and ‘you’re’.
Now that really is “beyond dumb”.
At least he didn’t say ‘u r dumb’ and go full ret*rd, but Im on ma phone. :p
It wasn’t really my cup of tea, but I’m glad things are going well for them. I really dig the “AAA quality but shorter and cheaper” thing they went for.
“Yeah, i found it repetitive, ”
Ofcourse it is, its a indie game, gameplay mechanics the way they are made nowdays (scripted) require alot of money, so they just copy paste the same mechanic over again to make it longer.
trash game
Thanks for your useless opinion as usual.
useful for adults with life who don’t want to watch nonsense cartoon who require you to press buttons.
As useless as a chocolate fireguard.
why do you even play on PC you seem to be enjoying only triple a games and games that are basically movies which require you to press buttons at certain times, i call them games with sony syndrome, why not play only on PS4?
it’s true.
well, i know you like “games” that are full of cutscenes and focus on story also you have a guy tipping fedora, that doesn’t leave anything to imagination but go ahead, tell me about your game habits.
i haven’t formed an opinion yet, i see what i see, i know you liked wolfenstein 2 and H:SS games that focus on story, so i stated facts also you do have a guy tipping his fedora as your profile picture, nothing in my comment points to what i think of your game habits.
it’s not an opinion, i’ve formed a fact based on what i’ve seen from you. i called H:SS trash and you told me that i have an unpopular opinion, you also seemed very upset when people trash talked wolfenstein 2 (another defensive reaction), based on what i’ve seen from you and people who have similar taste in video games, i figured you most likely prefer games that focus on story and i don’t think i’m wrong, even if i stated an opinion and it’s 100 percent correct it’s not an opinion anymore, it’s a fact.
I didn’t play the game yet…what’s trash about it? I heard its all about the experience and not the actual gaming bit. ( edited comment after reading what you disliked )
it focuses heavily on story (which wasn’t what devs were aiming for at first but it changed as soon as sony got involved) and combat is repetitive, boring and simple.
You mean the indie Game that was launched in GOG without any DRM?
But…. but… piracy ruins the industry…..
but but they could have sold 500,000 more if it had DRM. :p
Good job Ninjas,i bought the game just to show my support. I haven’t even played it yet.
They are some of my foot ninjas working there!
me too!
Awesome news!
hmmm not bad. So i guess the game is good?
Not really, and PC gamers should be ashamed for buying half the copies.
already spent my wallet on other titles, going to buy later (already in wishlist). keep up the good work. GG=autobuy. game with denuvo=auto pirate.
The gameplay was kind of dull but I loved the visuals, the sounds (it is doubly great when you are ASMR-sensitive) and the story. It destroys the following narratives:
DRM is necessary
Games need microtransactions and DLC to be profitable
Games need to cost 60 dollars (not including DLC)
Well, there’s always been plenty of evidence in that regard, but yeah, even more is always great ^^