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Cyberpunk 2077’s sales have already exceeded its huge development and marketing costs


Yesterday, we informed you about Cyberpunk 2077 surpassing one million concurrent players on Steam. And today, we have some additional details about the game’s sales. According to CD Projekt RED, the game’s pre-orders and day-1 sales have already exceeded its huge development and marketing costs. In other words, Cyberpunk 2077 is profitable in just one day.

As CD Projekt RED has stated regarding the game’s day-1 sales.

“Pre-order sales of Cyberpunk 2077 across all of its digital distribution channels have exceeded the sum of the following:

  • total development expenditures related to the game, and
  • the game’s marketing and promotional costs borne by the Company – either already incurred or anticipated for the remainder of 2020.”

So yeah, the hype is real and Cyberpunk 2077 is selling like hotcakes.

In similar news, CD Projekt RED stated that Cyberpunk 2077 had surpassed 8 million pre-orders.

From those 8 million pre-orders, more than half were for the PC version. The pre-orders for all consoles were at 41%. This basically means that the PC has managed to outsell (at least when it comes to pre-orders) all consoles, combined.

Our PC Performance Analysis for Cyberpunk 2077 will go live this weekend. Until then, you can read our “Ray Tracing and DLSS 2.0 Benchmarks” article.